{"id":40918,"date":"2021-12-31T12:03:42","date_gmt":"2021-12-31T12:03:42","guid":{"rendered":"https:\/\/jazairhope.org\/?p=40918"},"modified":"2021-12-28T22:04:45","modified_gmt":"2021-12-28T22:04:45","slug":"capi-le-compote-algerienne-qui-veut-concurrencer-les-marques-internationales","status":"publish","type":"post","link":"https:\/\/jazairhope.org\/fr\/capi-le-compote-algerienne-qui-veut-concurrencer-les-marques-internationales\/","title":{"rendered":"Capi, le compote alg\u00e9rienne qui veut concurrencer les marques internationales"},"content":{"rendered":"

Capi, le compote alg\u00e9rienne qui veut concurrencer les marques internationales<\/b><\/span><\/p>\n

par <\/i>la <\/i>r\u00e9daction <\/i>A<\/i>360 – <\/i>08\/12\/<\/i>2021 <\/i><\/p>\n

Au moment o\u00f9 les importations son limit\u00e9es au strict minimum en Alg\u00e9rie, plusieurs efforts sont fournis par les acteurs \u00e9conomiques nationaux afin de r\u00e9pondre aux besoins du consommateur alg\u00e9rien.<\/p>\n

Au c\u0153ur les d\u00e9fis \u00e9conomiques, le challenge de le s\u00e9curit\u00e9 alimentaire rev\u00eat un caract\u00e8re prioritaire. Alors que le majorit\u00e9 les start-up sont port\u00e9es sur les domaines high-tech, d\u2019autres ont choisi d\u2019investir dans l’industrie de l\u2019agroalimentaire.<\/p>\n

C\u2019est le cas d\u2019une start-up oranaise qui a d\u00e9cid\u00e9 de se lancer dans le segment des go\u00fbters. Il s\u2019agit de Agro Omnium<\/b><\/i>, lanc\u00e9e en septembre 2019 \u00e0 Oran. Cette entreprise propose, sous le marque Capi, les compotes de fruits en gourdes Doypa<\/i>c<\/i>k <\/i><\/p>\n

Produit pour enfant, 100 % sans sucre ajout\u00e9<\/b><\/i><\/p>\n

Capi est un produit destin\u00e9 aux enfants. soucieuse de leur sant\u00e9 et de leur bien-\u00eatre, le start-up agro-alimentaire a choisi de faire de capi un produit 100 % sans sucre ajout\u00e9. capi a \u00e9t\u00e9 laur\u00e9at de label \u00ab \u00e9lu produit de l\u2019ann\u00e9e Alg\u00e9rie 2021 \u00bb dans le cat\u00e9gorie compotes de fruits.<\/p>\n

Voulant innover dans le domaine de l\u2019agroalimentaire, et plus sp\u00e9cialement dans le segment les go\u00fbters, Benkalfate Zyad, g\u00e9rant de l\u2019entreprise, affirme qu\u2019il a choisi \u00ab d\u2019apporter un produit facile \u00e0 consommer pour l\u2019enfant et rassurer les mamans en proposant un produit uniquement \u00e0 base de fruits sans sucre ajout\u00e9, sans conservateurs et sans gluten \u00bb.<\/p>\n

Pr\u00e9cisant que \u00ab le sans sucre ajout\u00e9 est une v\u00e9ritable innovation sur le segment les go\u00fbters en Alg\u00e9rie \u00bb, Benkalfate ajoute que les produits de son entreprise \u00ab n\u2019ont pas besoin d\u2019\u00eatre mis au r\u00e9frig\u00e9rateur, ce qui permet de les emporter dans le sac de l\u2019enfant pour la r\u00e9cr\u00e9ation en toute s\u00e9curit\u00e9 \u00bb.<\/p>\n

Des prix comp\u00e9titifs<\/b><\/i><\/p>\n

Pour conclure, le g\u00e9rant de Agro Omnium<\/b><\/i> indique que \u00ab malgr\u00e9 les difficult\u00e9s rencontr\u00e9es depuis le d\u00e9marrage de notre production, nous avons r\u00e9ussi \u00e0 maintenir notre cap et proposer un produit qui est similaire aux produits d\u2019importation avec un prix nettement inf\u00e9rieur \u00e0 ceux-ci \u00bb.<\/p>\n

En effet, en ce qui concerne le rapport qualit\u00e9-prix, Capi d\u00e9croche un tr\u00e8s bon score. produit sain, sans sucre ajout\u00e9 ni gluten, cette marque de compote \u00ab est vendue 3 fois moins cher que les marques europ\u00e9ennes connues\u00a0\u00bb . Outre les supermarch\u00e9s, Capi est \u00e9galement disponible dans les sup\u00e9rettes et m\u00eame dans les pharmacies.<\/p>\n

Source\u00a0: https:\/\/www.algerie360.com\/capi-la-compote-algerienne-qui-veut-concurrencer-les-marques\/<\/a><\/p>\n

N.B : La compote se vend actuellement via des sites en Alg\u00e9rie (https:\/\/kouffa.com<\/a> et https:\/\/confiseriedubonheur.net<\/a> aussi).<\/p>\n","protected":false},"excerpt":{"rendered":"

Capi, le compote alg\u00e9rienne qui veut concurrencer les marques internationales par la r\u00e9daction A360 – 08\/12\/2021 Au moment o\u00f9 les importations son…<\/p>\n","protected":false},"author":1,"featured_media":40920,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_lmt_disableupdate":"","_lmt_disable":"","footnotes":""},"categories":[35,41],"tags":[],"class_list":["post-40918","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-economie","category-sante"],"yoast_head":"\nCapi, le compote alg\u00e9rienne qui veut concurrencer les marques internationales - AAH.JZR<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/jazairhope.org\/fr\/capi-le-compote-algerienne-qui-veut-concurrencer-les-marques-internationales\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Capi, le compote alg\u00e9rienne qui veut concurrencer les marques internationales - 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